Real Estate vs. Stock Market: Where Should You Invest in 2025? 

Rosa Icela Carter
7 days ago
3 min read

As 2025 unfolds with economic uncertainty and market turbulence, many investors are re-evaluating where to place their money. With recent stock market swings and rising global tensions, is it wiser to invest in real estate or the stock market right now?

Let’s look at what the experts are saying—and how current trends are shaping the investment landscape.

*Zillow

Stock Market: High Risk, Low Confidence

The stock market has had a rough start this year. Triggered by new tariffs and geopolitical tensions, April’s sudden crash rattled investor confidence. According to MarketWatch, 56% of investors say this is the most challenging climate they’ve ever faced. Many are turning away from DIY trading—40% of self-directed investors are now actively seeking professional financial guidance.

Economists are also sounding the alarm:

Mark Zandi of Moody’s Analytics warns there’s a better-than-even chance of a global recession.
Torsten Sløk, Chief Economist at Apollo Global Management, puts the odds of a U.S. recession at 90%, citing the toll of tariffs on small businesses.
Albert Edwards of Société Générale describes this volatility as a necessary reset, cautioning that markets had become too complacent and overleveraged.

Real Estate: A Tangible, Steady Investment

In contrast, real estate continues to hold its ground—even thrive—during uncertain times. According to Gallup, 37% of Americans name real estate as the best long-term investment, far ahead of stocks and gold. This marks the 12th consecutive year of real estate topping the list.

Industry leaders like CBRE and JLL agree:

CBRE forecasts moderate recovery and renewed investor interest, especially in necessity-based properties with long-term tenant demand.
JLL highlights worsening supply shortages for high-demand assets, creating investment opportunities in housing, logistics, and specialty sectors.
Even with interest rates above 4%, real estate assets are performing reliably—particularly those tied to lifestyle and essential services.

Additionally, in desirable second-home markets like Rabun County, real estate continues to attract investors seeking lifestyle value, rental income, and long-term appreciation.

Spotlight on Rabun County & Northeast Georgia

Rabun County, nestled in the scenic Northeast Georgia mountains, presents a compelling case for real estate investment in 2025:

Median Home Prices: As of April 2025, the median home sold price in Rabun County was $411,350, marking a 3% increase from the previous year. The median price per square foot stood at $223.
Market Dynamics: The county is currently a buyer's market, with 87% of homes selling below asking price. Homes are spending an average of 90 days on the market, providing buyers with negotiation leverage.
Inventory Trends: There has been a 13.7% month-over-month increase in homes for sale, indicating growing opportunities for buyers.
* Rocket

In nearby Rabun Gap, the median listing home price was $525K in March 2025, trending down 6.1% year-over-year, suggesting potential value opportunities for discerning investors.

These trends underscore the region's appeal, especially for those seeking vacation homes, rental properties, or long-term investments in a market with natural beauty and growing infrastructure.

*Realtor

So, Where Should You Invest Now?

If you're risk-averse or looking for long-term wealth preservation, 2025 favors real estate. The stock market is shaky, global uncertainty is rising, and professional advisors increasingly recommend diversifying into tangible assets.

As Michael Foy of J.D. Power says, “Focus on the factors you can control and seek expert advice” when navigating complex markets.

Final Thought: Real Estate with Purpose

Whether you're seeking stability, rental income, or a lifestyle investment in the North Georgia mountains, real estate offers a practical and strategic path forward.

If you're considering buying or selling in Rabun County, let’s create a personalized strategy that meets your goals.